A.I. – A statement from Jack Bunneys.

Over the years at Jack Bunneys, we have always tried to embrace new technologies and merge them with our traditional background.

However we are now drawing a line when it comes specifically to A.I.

As of 2026 Jack Bunneys promises to never use A.I. images or video content on our website or social media.

We have made this decision,  as it has become increasingly clear that A.I. images are starting to infiltrate our industry.

This is unfair to potential clients and misleading.  When our clients view our images they must have the full confidence that the product they are looking at, is actually the product we have in store.

Our suits are designed here at Jack Bunneys (using some of the very best fabrics in Europe) and manufactured within the E.U. to our exacting standards.  The images we create, with the help of talented photographers, are our best representation of our actual products.

Jack Bunneys are a small family business and we are fortunate enough to be able to make some ethical and moral decisions within our business, it is only a small stand against the tide, but a stand nevertheless.

New images for 2027 to be released later this year.